Toyota have teamed up with four independent style icons ready to make a BIG impact. Toyota’s new ‘Go Your Own Way’ campaign shows 4 drag queens brining their individual style, colour and character. Expressing their personality through the playful Toyota Aygo, each drag queen got the opportunity to design the look and tone of their own photo-shoot.
Le Fil is a multidisciplinary artist whose work goes beyond costume to explore sculpture, music and dance.
Le Fil's AYGO x-press
Stella Meltdown, modelled on the ‘It’ girls of the noughties, created a media frenzy for the camera. With her bright ‘Red Pop’ AYGO x-clusiv she creates a sizzling starburst of media mayhem designed to put her face on every magazine and TV screen.
Stella’s AYGO x-clusiv
Liqourice Black, from Manchester, is a sultry movie star from the 1920’s who performs exclusively in monochrome. In her Bold Black Toyota AYGO x-style, Liquorice Black directs a sultry, film noir masterpiece, proving you don’t need to be brightly coloured to create some drama - you just need to write your own script.
Liquorice’s AYGO x-style
Alfie is on a mission to spread happiness. How? By firing a magical stream of glitter through the Fun Roof of his White Flash AYGO x-style, of course. When you sparkle, the whole world sparkles with you.
Alfie’s AYGO x-style
Terms and Conditions : Image used is for illustration only.*APR Representative only available on new retail orders registered and financed through Toyota Financial Services on a 3.5 year AccessToyota (PCP) plan with 0%-35% deposit. Mileage restrictions apply. Terms and Conditions apply. Offer ends 31st March 2018.
0% APR Representative: *0% APR Representative only available on new retail orders registered and financed through Toyota Financial Services on a 3.5 year AccessToyota (PCP) plan with 0%-35% deposit.